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Designers in startups

For a long time, a pair of co-founders consisted of an executive and an engineer. It worked for Facebook, Microsoft, and Apple, just to name a few. These companies have excellent designers today, because it’s a necessity they can’t afford to ignore. It seems like design is becoming more and more prevalent in new startups as well – Airbnb, Square, Fitbit, Tapbots, and more are pushing the envelope. Design is becoming a key differentiator for companies to acquire funding, press coverage, and clients. I think it’s time to shake things up a bit. Let’s add designers into the mix. According to The Designer Fund, [&hellip

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Work the Way You Live

Google Article We need a better way How engaged are employees today? The news isn’t great. Only 13% are engaged in their jobs, according to Gallup’s 2013 “State of the Global Workplace” survey of more than 150,000 employees.4 24% are “actively disengaged”—which Gallup defines as dissatisfied and unproductive. Gallup’s research shows that companies with high levels of employee engagement outperform those with low engagement in many different ways. Those companies enjoy 10% higher customer ratings, 21% more productivity and (the bottom line) 22% more profitability. 51% of employees say they’re dissatisfied with their enterprise IT department and 44% are dissatisfied with [&hellip

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Design Tips for Startups

1. Consider Responsive Web Design  Responsive web design is the effort of making a website display properly on any device. The beauty of this is that responsive design does not need to be code-specific to every device out there. It intelligently changes the content based on browser width. If it’s designed correctly, your user will no longer need to zoom in to find content. Responsive web design is becoming exceedingly important every day as the number of mobile and tablet users increase. It has become an natural evolution of our industry and very much a standard to adhere to. 2. [&hellip

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Brand and social media world

You need to register your brand and marks within the social media world. If you don’t grab your brand name on the various social media services out there, someone else will, and effectively Hijack your efforts. And the people who register your brand may say things that could damage your organization. Take some time to register your brands and trademarks on the various services. If you dont have the time, I can do it for you. Don’t wait or you may find that someone else has already taken them. Top Tier – Set up profiles, actively monitor for relevant content, [&hellip

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